.2Performant, a Romanian innovation and also partner advertising solutions firm, revealed on Monday, September 9, at the Bucharest Stock Exchange, that it intends to acquire the Profitshare partner networks in Romania and Bulgaria coming from Sale Advertising. Concurrently, Dante International, the owner of eMAG, are going to become a shareholder in 2Performant.On September 6, 2Performant’s Board of Supervisors ended a preliminary agreement to acquire the Profitshare.ro as well as Profitshare.bg associate systems had by Sale Marketing S.R.L. as well as Conversion Advertising EOOD.
The contract outlines the concepts of the transaction and also is certainly not lawfully binding, corresponding to the provider press mentioned by Economedia.The function entails the transfer of the Profitshare service lines coming from Sale Advertising S.R.L. and also Conversion Advertising And Marketing EOOD (as sellers) to 2Performant (as the customer). Dante International S.A.
(bulk shareholder of Conversion Marketing S.R.L.) are going to belong to the business transactions deal as a guarantor.” As soon as the Profitshare purchase is actually completed, we will broaden our present capacity as well as transform our client profile in both Romania as well as Bulgaria. Our experts still have a few crucial steps to finish, but I am confident that the groups associated with the deal on each edges will certainly deal with to accomplish them efficiently. Our experts are going to declare our post-acquisition strategies after finalizing the purchase according to the final agreement,” stated Dorin Boerescu, CEO and Founder of 2Performant Network.The deal price is RON 4.3 thousand, as well as will be actually paid for 55% in cash as well as 45% in 2Performant shares through a financing increase..” 2Performant is actually a younger as well as dynamic provider along with worths that reverberate with our company.
Our company assume that, after the purchase is completed, the Profitshare company mixed along with 2Performant will deliver greater market value to its own customers,” said Tudor Manea, General Manager of Dante International SA.2Performant likewise notes that many steps continue to be to accomplish and also settle the deal, such as the productive finalization of the as a result of diligence study by 2Performant.Profitshare was actually released in 2012 as well as currently possesses a portfolio of 250 associate programs (including the eMAG group) in Romania and also Bulgaria.radu@romania-insider.com.( Image resource: the provider).